I was hired by a Los Angeles cause marketing agency to direct a resource development project targeting nonprofit managers and executives in the Southern California area. This project included the creation of a 200 page educational print guide, a newly branded website emphasizing social media, and an integrated go-to-market strategy.
We positioned the client as an industry leader and boosted engagement, increasing Facebook likes by 500% in a single month following launch.
Launch website »Agency: HERSHEY | CAUSE
